Award-winning marketing for a Competitive Swim Team
Storm Aquatics has been a long-time client of ours, going all the way back to Cut The Deck’s formation in 2021! They first came to us for a brand refresh and marketing push to capitalize on the Tokyo Olympics hype.
Since then, we’ve helped with the design of a swim conference, and got to complete a series of special videos for the Paris Olympics; An About Us, and two Recruitment Ads for their littles and bigs age groups.
The ‘about us’ video won a WAVE award from Madison Media Pros for branding/corporate image!
Branding
The team had a logo, however they did not have a brand. We created a style guide complete with new & updated logos, design elements, a color palette, and typography.
Social Media Templates
Original Video Series
Our first project for Storm was an 8-part video series that covers different aspects of Storm’s strengths and values. We were able to conduct interviews with swimmers, parents, and coaches. We also created motion graphics for each video to accompany the new brand.