StudentPrint Rebrand
A rebrand for a local print shop with a lot of history…
New Design
The old brand was outdated and needed a change, something that was the StudentPrint team was very on board with. The main problem lied within the typeface used in the SP mark, and that update served as the base for change.
The plane has been a secondary icon for many years, however it’s such a strong symbol that it had to have the spotlight! The iconic navy blue is also making a reappearance, after it was changed for simplification.
Rebrand Announcement Animation
The rebrand needed an animation to accompany it and to promote the change. ,
It was important to include the history that’s embedded in StudentPrint, so having the plane travel through time is a great subject.
